“HEART ATTACK” is out via Ninja Tune/Foreign Family Collective
Last month, Odesza and Golden Features announced a collaborative project called BRONSON. Now, the collective trio is unveiling the compelling video for “HEART ATTACK.” Arriving at a pivotal time, the animation portrays the journey of a woman seeking inspirational light. Emboldened in her battle against powerful forces, she navigates the darkness engulfing a desolate city in her quest. Struggling to find grounding and shedding protective layers, she soon finds the light sought was harbored within. The cinematic film is an uplifting message of self-reliance and perseverance, which are pivotal to BRONSON’s upcoming debut album.
Directed by award-winning Hungarian filmmaker Balázs Simon and produced by London-based company Blinkink, the visual was created through a unique process combining 3D animation, live-action motion capture, simulated elements, and hand-drawn textures. Watch below.
“HEART ATTACK” is the debut single from BRONSON and features vocals by Lau.ra. “It was the first vocal track we worked on for the record. It was one of those ideas that came together really quickly and felt very natural while writing with lau.ra. Ultimately, it was a confluence between the two distinctive sounds of ODESZA and Golden Features. It served as a turning point in the writing process of the album and an inspiration for the other vocal tracks to come,” shares BRONSON on the track.
Nearly three years in the making, BRONSON was conceptualized through the personal connection shared by Harrison Mills & Clayton Knight (of ODESZA) and Tom Stell (aka Golden Features). Yearning to pursue a creative frontier outside of their globally recognized projects, the team set out to create something special. Those efforts have culminated in BRONSON’s debut album arriving on July 17th. Pre-order vinyl and pre-save digitally at the official store. See all BRONSON coverage here.
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