MAUMAUMAU has unveiled the music video for “God Bless The Irony,” directed by Daniel Cloud Campos (Rich Brian, Zedd & Hayley Williams, Jackson Wang, Paramore). The video humorously explores the ups and downs of dating apps and presents a playful yet insightful take on the awkwardness of modern romance. Through clever slapstick storytelling, MAUMAUMAU navigates a series of chaotic encounters, capturing both the frustrations and absurdities that come with online dating.

The collab between Mau and Campos brings a fresh perspective to the track, perfectly aligning with the song’s themes. The visual complements the indie sound of Mau’s debut album, MAUCH, which explores post-breakup emotions with creativity and wit. The light-hearted, comical approach of the video adds depth to the song’s lyrical content without overshadowing its message, offering viewers a balanced mix of humor and relatability.

Since its release, the “God Bless The Irony” video has garnered positive feedback from fans and critics, praised for its sharp execution and engaging concept. As a continuation of the MAUCH chapter, it demonstrates MAUMAUMAU’s growth as a musician and visual artist, highlighting his ability to create captivating and memorable content across mediums. The GBTI video is available to watch on MAUMAUMAU’s Vevo channel.